TY  - GEN 
AU  - Jiménez Guerrero, José Felipe
AU  - Burgos Jiménez, Jerónimo de
AU  - Tarifa Fernández, Jorge
PY  - 2020
SN  - 2071-1050
UR  - http://hdl.handle.net/10835/8924
AB  - The success of a trade fair depends on the close collaboration between organizers and exhibitors with potential visitors. While the literature has invested a great deal of interest in the role of the exhibitor and, to a lesser extent, to the visitor,...
LA  - en
PB  - MDPI
KW  - trade fair
KW  - exhibitor
KW  - fair organizer
KW  - perceptions
KW  - service quality
KW  - satisfaction
TI  - Measurement of Service Quality in Trade Fair Organization
ER  -