TY - GEN AU - Illescas Manzano, María Dolores AU - Martínez Puertas, Sergio AU - Sánchez Pérez, Manuel AU - Torres, Ann M. PY - 2022 SN - 1873-4693 SN - 0278-4319 UR - http://hdl.handle.net/10835/14846 AB - Pricing in the hospitality industry moves between adapting to a global demand and the need to manage locally. This double-edged challenge requires a managerial response based on flexibility and variety but one which is constrained by resources and... LA - en PB - Elsevier KW - Marketing TI - Look before you leap: Comparison and profiles of hotel price determinants in four European markets ER -