TY  - GEN 
AU  - Illescas Manzano, María Dolores
AU  - Sánchez Pérez, Manuel
AU  - Martínez Puertas, Sergio
PY  - 2020
SN  - 978-86-80194-42-4
SN  - 2683-5673
UR  - http://hdl.handle.net/10835/15044
AB  - Amid a continuous and evolving offer of new services, the hospitality industry is immersed in a highly competitive changing environment, being differentiation an essential strategy to survive and gain a competitive advantage. As a consequence, a...
LA  - en
PB  - Association of Economists and Managers of the Balkans in cooperation with the Faculty of Tourism and Hospitality, Ohrid, North Macedonia
KW  - Hospitality
KW  - Hotels
KW  - Horizontal differentiation
KW  - Differentiation index
TI  - An index for measuring horizontal differentiation in hospitality
ER  -