TY  - GEN 
AU  - Recio Román, Almudena
AU  - Recio Menéndez, Manuel
AU  - Román González, María Victoria
PY  - 2020
SN  - 2072-6643
UR  - http://hdl.handle.net/10835/7740
AB  - What if consumers are getting obese because eating less calories is more difficult for persons that have a higher pleasure and desire towards food (Ikeda et al., 2005) and food companies do not help given only a two extreme option choice to satisfy...
LA  - en
PB  - MDPI
KW  - consumer choice
KW  - self-control
KW  - taste
KW  - bundles
KW  - food reward
KW  - food choice
KW  - liking-wanting
KW  - obesity
KW  - variety-seeking
KW  - health
TI  - Food Reward and Food Choice. An Inquiry Through The Liking and Wanting Model
ER  -